With an increasingly competitive landscape and an uncertain economic climate, the time is now for EV charging networks to rethink their profit models. Ad-supported charging can increase profits, make chargers stand out, and add value to the charging experience through contextually relevant messaging.
In this session, attendees will learn how to leverage on-charger advertising to create a diversified business model that drives more revenue and offers a competitive edge. Key takeaways include:
- How to diversify revenue streams with on-charger digital advertising and fast-track EV network expansion.
- How to build a competitive advantage through place-based advertising.
- How to create more engaging charging experiences with contextual messaging.
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